Avon Products Inc. is recalling Cozy Warming Polar Bears sold exclusively by Avon Products from July 2007 to February 2008.

The warming pouch inside the bear can overheat and ignite when heated in a microwave oven, posing a fire and burn hazard.

The recalled white plush warming bear has a red hat and brown nose. It is about 17 inches long and comes with a buckwheat-filled pouch that is heated in a microwave oven and is inserted into an opening in the bear’s belly.

“Avon Products” is printed on a white tag sewn onto the bear.

Consumers can contact Avon at 877-217-0916 daily for instructions on returning the buckwheat-filled pouch, or visit www.avon.com.